eople went crazy over Rihanna’s Fenty Beauty makeup line that launched September 8 and so did we.
The collection took the makeup world by storm with its unique mission towards inclusivity and diversity by creating makeup for every skin tone and race.
The makeup line consists of 40 different foundation shades in varying colours. From very light skin tones to very dark skin tones, the line offers a shade for everyone.
“Fenty beauty was created for everyone: for women of all shades, personalities, attitudes, cultures, and races,” Rihanna wrote on the Fenty Beauty website. “I wanted everyone to feel included. That’s the real reason I made this line.”
Rihanna’s Fenty Beauty line is revolutionary in the makeup world. Makeup companies often offer limited shades of makeup products, which leaves people purchasing the wrong shade or simply not using any products.
As a stationery business on a mission to empower women through art and fashion-forward stationery products, we love Fenty Beauty. Creating makeup for and accessible to everyone will empower people to feel confident in the makeup they wear.
“Makeup is a form of expression, and it makes people feel confident. It’s so important to offer diverse products for everyone to enjoy and to use to empower themselves and everyone else around them,” said Alison White, CEO and Founder of Alison Gordon Studio.
Alison Gordon Studio’s 2017 line is inspired by the 2017 Women’s March that took place in Washington, D.C mid-January. The line was created to empower women by offering and creating products to make women feel confident. The “Nevertheless, She Persisted ” notebook and “Actually I Can” art print are just two of the many products offered at the studio apart of the line.
Alison Gordon Studio totally supports Fenty Beauty’s mission towards diversity in makeup. We can’t wait to see what else they have in store!
Alison Gordon Studio
By: Karolina Jalowska